Bicycle Nerd is a Certified Dealer of Masi Bicycles in Simi Valley, Serving Ventura County, Moorpark, Thousand Oaks, Westlake Village and San Fernando Valley. Masi Bikes is a bicycle production company that was founded in 1950 and is known for its racing bikes. Masi was established in Italy by Faliero Masi, but is now based in California. Masi Bikes are sold through authorized distributors and dealers located across the U.S., Italy and the rest of the world.
Faliero Masi, the founder of Masi Bikes, was a professional racer in the 1930s. As online biking resource EBykr explains, this experience helped Masi understand what kind of features other cyclists would want on their bikes. Masi used this knowledge to found Cicli Masi, the forerunner of Masi Bikes, in Italy in 1950. Due to his skill in fitting bikes to their riders, Masi earned a nickname, “The Tailor.” Masi built his reputation and expanded the popularity of his company by producing bicycles for well-known riders such as Jacques Anquetil and Fausto Coppi. Unfortunately, as EByker notes, many of the cycling legends for whom Masi built frames were under contract from other companies, which prevented them from displaying Masi logos on their bicycles.
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4811 E Los Angeles Ave, Simi Valley, CA, 93063
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